As of today, CNN Fast is available in Europe. CNN Fast is a new free ad-supported TV channel (ad-supported free streaming television) offering fans a new way to quickly watch international CNN content.
CNN FAST is a Connected Television (CTV) service that features short videos with international content on major news events, business, entertainment, sports and the environment. The channel launches today in several European countries on LG and Rakuten TV channels and will also be available on Samsung TV Plus from June. The channel’s mix of news and lifestyle content complements the current way consumers can view CNN content across digital, linear, audio and social media platforms.
The new service is designed to appeal to a younger audience who prefer shorter content and the quick availability of CNN content. With stories delivered in three to six minute segments, news will be delivered quickly and accurately. In addition to reaching new audiences, CNN FAST offers more opportunities for commercial partners through the availability of new ad formats and a more targeted audience approach.
The launch of the new channel builds on CNN’s research into Connected TV (CTV) with the likes of Rakuten TV, LG Channels and Samsung TV Plus to diversify the way consumers can watch CNN content.
Content for CNN Fast is provided by CNN journalists and curated using technology from cloud-based broadcast solutions provider Amagi. Mira Erdozen, Senior Vice President of Programming at CNN International said, “This is an amazing opportunity to bring the best content on CNN to a wider audience, presenting different types of stories in a short, fast-paced style that appeals to a younger audience. And broader demographics.”
CNN Fast is available in the following countries: Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Luxembourg, the Netherlands, Norway, Portugal, Spain, Sweden, Switzerland and the United Kingdom. It will be available in more countries and platforms next year. It’s based on the current FAST show in the US, available today on Samsung TV Plus and Pluto TV.
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