During the National Sports Week, Almir City Football Club presented its plans to improve the health of all target groups, and the youngest professional football club in the Netherlands wants to play a leading role in stimulating the vitality of all its stakeholders. The football club has created a new platform for this: The Fitste Club of the Netherlands.

In addition to the already existing exercise programs, which the club facilitates for fans, vulnerable groups and sponsors, among others, they now also want to make corporate employees more active. The club has developed a special application for this purpose with exercise and vitality programs for the employees of these companies. The intent is for employees to form teams (for example, departments or branches) that compete with each other in all kinds of sports aspects. A new supporter program has also been developed.

General Manager John Pace of Almere City: “If we’ve learned anything lately, it’s the social importance of sport and exercise. Through all kinds of activities, events and projects we try to get supporters and sponsors and the city is moving and together to gain kilometers and/or lose kilos through a program ‘Fitste Club van Nederland’, we bring together all the sporting initiatives of all our stakeholders under one roof and create a platform for vitality backed by the commitment and experience of our players, staff and employees.”