TikTok is currently testing an app tool in the US that allows users to apply to major companies like NASCAR, Target, and Shopify through a video resume.
Serious content, especially job related, scores better and better on TikTok. Companies see this as an opportunity to reach a new generation. What Kind of Job Opportunities Can Be Found in TikTok Resumes? And what should this video look like?
Career trend on TikTok
We all know TikTok from memes and dances and don’t forget the delicious pasta with feta. But now more and more serious advice is being offered. The tips that TikTokkers are sharing in your career is surely on the rise. For example, use of the hashtag #careeradvice grew exponentially in the early months of 2021.
TikTok itself is happy with this trend. “We want people to use TikTok not just for entertainment, but to learn something new or get inspired to do something they haven’t done before,” the social media channel wrote in June 2020. . “
On Washington Post Kate Barney, Head of Human Resources at TikTok-Global Business Solutions, tells us that employers are starting to use the platform to find interns or employees. HBO received over three hundred summer internship applications last year from people who registered the hashtag #HBOMaxsummeritern. This is not the only example of companies using TikTok to reach a new generation of employees.
Pilot: Apply via TikTok
Reason enough for TikTok to start experimenting with a new tool. It allows users with a video resume to apply for jobs at Shopify and Target, for example. It’s a short-term beta program and only has jobs in the US, but if all goes well, there’s a good chance we can apply worldwide via TikTok in the future.
More than thirty major companies have registered to join TikTok resumes. For example, Shopify is looking for a Senior Data Scientist via the social media channel, Detroit Pistons for a video producer and NASCAR for a digital marketing coordinator. Other companies like Target and Chipotle are looking for people to work in their restaurants and warehouses. There is even a vacancy in TikTok Resumes for that WWE Superstar.
Curious about what a video like this would look like on TikTok? First of all, the platform emphasizes not telling your last name and personal information in the video, which you can put on the form. Additionally, the videos are short but sweet, although TikTok currently posts videos of up to three minutes in length.
Below are two examples of video resumes that have already been submitted. Do you see yourself advancing across the platform in the future?
Are you still applying the old school? Then comes TikTok to the rescue. On the platform many Tips for finding this new job.
juice He shares practical tips and tricks about work and money on a daily basis. Whether you’re applying for a job, saving or productivity — you’ve grown 1 percent each day compared to the day before.
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